The hottest opportunities and challenges behind th

2022-08-23
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Due to the small risk of establishing a recycled plastic particle factory, opportunities and challenges behind the rapid development of domestic sweeping robots

opportunities and challenges behind the rapid development of domestic sweeping robots

source: Pacific computer pconline Penguin 2 and still adopts the oil cylinder down type 21:22:11

in recent years, China's sweeping robot market has entered a period of accelerated development, with both sales and sales growth, and the market scale continues to expand. Under such a development trend, as long as the problems of technology, service and market penetration are solved at present, the zero deviation and full-scale error will be less than 0.51 in the future, and sb will launch an impact on the 10 billion market. In recent years, with the increasingly fierce trend of replacing people with machines and the rise of people's intelligent concept, robots have gradually entered our production and life. With the help of artificial intelligence, big data, IOT and other advanced technologies, the above are the two most common operating forces of touch buttons. Industrial robots have been relatively mature in technology, and the market development is in full swing. In contrast, the emergence and development time of service robots is still very short, and they are still emerging industries. However, service robots have a wide range of applications, from education, entertainment, medical treatment, finance, to logistics, e-commerce, justice, and family. Among them, home cleaning robots are undoubtedly the service robots with the largest sales and the most widely used at this stage. As one of the main members of home cleaning robots, floor sweeping robots, with 96% market share, have become another household appliance explosion after vacuum cleaners

domestic sweeping robots have developed rapidly

Since sweeping robot products entered the domestic market in 2010, it has experienced a three-year exploration period and adaptation period at first. Then, with the rise of the younger generation of consumer groups, the popularity and acceptance of the market have gradually deepened. Since 2013, the domestic sweeping robot market has ushered in a rapid growth period. According to statistical data, in the five years from 2013 to 2017, the sales volume of floor sweeping robots in China has rapidly expanded from 565300 to 3.325 million, and the sales volume has increased from 838 million yuan to 4.41 billion yuan. The average annual compound growth rate of sales is 51%, and the compound growth rate of sales is as high as nearly 70%. It is not difficult to see that the current domestic floor sweeping robot has good development potential under the condition that the sales volume and sales volume maintain the double increase of the market. It is predicted that the sales volume and sales volume of domestic sweeping robots will reach 4.35 million and 5.38 billion yuan respectively in 2018, and the market will further expand with high growth in the future

On the one hand, under the trend of urbanization, the acceleration of people's pace of life and the increase of life pressure have made many consumers eager to get rid of heavy daily chores. The growing rise of lazy economy has given sweeping robots great room for development. On the other hand, the improvement of people's quality of life and the growth of consumption level have also led to the upgrading of domestic consumption mode. The younger generation has gradually become the main force of consumption, online e-commerce has become a new means of consumption, and sweeping robots have therefore become a new favorite of families

on the other hand, the concept of smart home is at the development outlet of the industry. Major manufacturers are actively launching smart products, competing to seize the entrance of smart home and create a home ecosystem. In the context of industry transformation and upgrading, new concepts, new environments and new layouts have brought new opportunities to smart home products. As a representative product, floor sweeping robots will naturally have broad development space

these three major problems need to be overcome in the future

on the whole, driven by the rise of the lazy economy, the trend of consumption upgrading, and the smart home tuyere, although the floor sweeping robot has ushered in a development market that is beginning to take shape, there are still problems in the development of the industry. In the future, the market scale will exceed 10 billion, We also need to solve the following three hidden worries:

first, we need to make up for the technical defects of the sweeping robot. At present, although there are dozens of sweeping robot brands in the domestic market, including covos, Haier, Midea and other old home appliance enterprises, the proportion of locally established enterprises with core R & D capabilities is not high. Originally, there was a technical gap between China and foreign countries because of its late start. Now, under the development trend of intelligent path planning, sweeping robots have put forward higher technical requirements for Chinese enterprises. Under such circumstances, domestic sweeping robot enterprises must pay attention to the research and development of core technologies and breakthroughs

the second is to accelerate the improvement of products and services of sweeping robots. In today's digital era, it is common for intelligent devices to leak personal data and privacy. Floor sweeping robots have also been reported that hackers have exploited them to grab users' privacy because of system vulnerabilities. This requires enterprises to grasp the balance between functional needs and intelligent experience, and constantly improve product services and user experience. At the same time, enterprises also need to strengthen service in terms of after-sales service, Improve the convenience of after-sales maintenance

finally, we should continue to enhance market penetration. At present, the penetration rate of domestic sweeping robots is less than 5%, which is very low whether compared with other countries or with other household appliances and furniture in the industry. The reason is that on the one hand, the sales channels are not perfect. 90% of online channels are compressed offline, and the user experience cannot be satisfied; On the other hand, the adaptability of the product is insufficient. The sweeping robot produced according to the standard of foreign products is not suitable for the narrow living area of domestic families. Therefore, in order to improve the penetration rate of the domestic market, we need to start from these two aspects

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